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Jeff Bridges instead of the Amsterdam Bridge advertising Amstel beer
Jeff Bridges instead of the Amsterdam Bridge advertising Amstel beer
For the new advertising beer brand Amstel invited actor Jeff Bridges and presented it in the form of a bridge. Which is logical, because his surname literally means a bridge (in the plural). This actor reinforces the phrase: “Amsterdam is a city where unity reigns supreme. And why? Bridges dude! I know for sure, because I am Jeff Bridges. ”
The main idea is that the bridges unite both the people and the city itself. Amsterdam is considered a city of bridges. That is why other candidates for advertising actors were not even considered.
