Forbes has created an artificial intelligence that will become an assistant for authors. They called him Bertie, in honor of the founder of the magazine Bertie Charles Forbes. Its capabilities include: selection of topics for articles based on previous publications and the creation of drafts. The idea arose from the need to make writing articles more efficient, thereby simplifying the use of multimedia content for site users. The head of Forbes Media Salah Zalatimo notes that the development is not intended to replace the work of a journalist, but only complements it. While the tool is available for editing Forbes and senior authors, but this year it will be available to all employees.
Read also: Two ideas for McDonald’s advertising201