The first Apple logo was not an apple. He was created by Ronald Wayne, and the main idea was to display the legend of Newton and the apple. The logo itself was more like a work of art than a practical symbol, so Wayne’s work served only a year. There were a lot of theories around the second logo created by Rob Jacob. Starting from supporting the LGBT communities, ending with the poisoning of Alan Turing. But according to Rob, the idea was simplicity: the color logo – a reference to Mac displays that displayed 6 colors, and the “nibble” was made specifically to cause association with an apple. This option existed for 22 years until designer Jonathan Ive developed a new case for the iMac G3. The model was in several colors, so since 1998 we see the usual monochrome logo.
Read also: The tarnished reputation of Burger King790